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| Learn to Buy and Sell on eBay |
| Online auctions
match buyers with sellers in a
global marketplace for almost any
item. If you've ever dreamed of
working from home or just earning
extra income by buying and selling
goods online, our experienced
instructors will guide you every
step of the way. You'll learn how to
create titles that get noticed, how
to craft advertising copy that sells
items quickly and for top dollar,
and how to create and upload photos
of the items you are selling. You'll
also learn how to safely conduct
financial transactions, how to
accept credit card payments, and how
to pack and ship any item
hassle-free. If you're a buyer,
you'll learn how to value almost any
item up for auction, how to get the
best possible price, how to protect
yourself against fraud, and how to
compete effectively against other
bidders. |
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Please
click here to take this course through an accredited
college or university in your community.
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Syllabus:
A new section of each course starts monthly. If enrolling in a series of
two or more courses, please be sure to space the start date for each
course at least two months apart.
All courses run for six weeks, with a two-week grace period at the end.
Two lessons are released each week for the six-week duration of the
course. You do not have to be present when lessons are released. You
will have access to all lessons until the course ends. However, the
interactive discussion area that accompanies each lesson will
automatically close two weeks after the lesson is released. As such, we
strongly recommend that you complete each lesson within two weeks of its
release.
The final exam will be released on the same day as the last lesson. Once
the final exam has been released, you will have two weeks to complete
all of your course work, including the final exam.
Week One
Wednesday - Lesson 01
Entering the world of eBay can be somewhat like visiting a foreign land.
It has its own community, culture, and language (so to speak). In our
first lesson, you'll learn all the ins and outs of the eBay marketplace.
We'll go over eBay's history, the motivations for buying and selling,
and how to browse the categories of eBay.
Friday - Lesson 02
Knowing how to search the eBay auction listings for items of interest is
fundamental if you're interested in buying or selling goods in the eBay
marketplace. In today's lesson, you'll learn the basics, as well as some
advanced search methods, allowing you to not only find what's currently
up for auction, but also to gather information on items that have
recently sold. We'll also go over the eBay registration process so you
can truly begin your eBay experience.
Week Two
Wednesday - Lesson 03
Today, we'll take a tour through the eBay auction pages to help you
understand the site's terminology and layout. You'll learn what
specifics to look for in item descriptions to help you become an astute
buyer. We'll also go over the My eBay section of eBay—an invaluable tool
you'll use to keep track of everything from your buying and selling
activities to keeping lists of favorite searches, sellers, categories,
and much, much more.
Friday - Lesson 04
In this lesson, we'll guide you step-by-step through the eBay bidding
and buying process. Not only will you learn all the bidding basics, but
you'll discover the art of bidding, including proxy bidding, bid
sniping, and other tips for winning an auction at the best possible
price. We'll also prepare you for what happens after the auction
ends—communicating with the seller and making your payment.
Week Three
Wednesday - Lesson 05
Today you'll learn how to prepare for your first sale on eBay. We'll go
through the first steps of the selling process, including locating items
to sell, creating effective auction descriptions, and properly promoting
your listings for maximum exposure.
Friday - Lesson 06
In this lesson, you'll learn why digital photographs are so important
when selling an item on eBay. We'll go over what type of camera you
need, lighting and background techniques, picture editing, and even how
to protect the images you capture.
Week Four
Wednesday - Lesson 07
Today we'll go over the basics of pricing your auction items, and we'll
discuss setting your shipping rates. You'll learn why pricing your item
lower may actually get you more money in the end. We'll also discuss how
value plays a part in the price you ask and what a reserve price is.
Then we'll go over what supplies you'll need to ship your merchandise,
and where to find valuable shipping tools and resources.
Friday - Lesson 08
In this lesson, we'll guide you step-by-step through the process of
launching your auction. You'll learn selling fundamentals such as
registering as a seller, understanding eBay's fee schedule, and filling
out the selling form for your item. We'll also go over adding pictures
to your listing description, accepting online payments, and using online
escrow services.
Week Five
Wednesday - Lesson 09
In today's lesson, you'll learn the steps you may need to take once
you've listed your item. We'll show you how to make revisions to an
auction currently in progress, how to answer questions from bidders
regarding an item you have up for sale, how to cancel bids from unwanted
bidders, and how to end an auction early.
Friday - Lesson 10
Today, you'll truly be inducted into the eBay community! You'll discover
all the different elements that make up the social world of eBay, such
as the discussion forums, "About Me" pages, chat boards, and other eBay
tools such as eBay radio and the eBay News Section. When you're finished
with this lesson, eBay will be your online home away from home.
Week Six
Wednesday - Lesson 11
In this lesson, we'll take a tour through the world of eBay stores where
you can take your eBay selling experience to the next level. You'll find
out how to design and open an eBay store, and we'll go over other
valuable seller's resources, such as listing tools and auction
management software.
Friday - Lesson 12
We'll spend our final lesson together going over some advanced selling
topics. You'll learn which items tend to sell the best, how to find out
what the hottest sellers are, and how and where to find inventory to
sell. We'll also discuss eBay's trading assistant program and other
auction Web sites. We'll end the course with some priceless parting
knowledge that will help you jump-start your eBay selling success.
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